Medical Tourism Marketing

Digital Services for a Multi Billion Industry.

How This Works?

Medical Tourism Marketing combines knowledge in Travel & Tourism sector, along with Search Engine Ranking, SEO & Content Creation. It is a matter of accurate Audience Knowledge, Research and Well Measured Milestones.


You need to know how people search for services like yours, in a world wide level, so you rank high in Google.

This means to “Match Supply With Demand”

Task on Hand: The naming of different Therapies and Diseases is different from how people actually and really search for them online. For example, naming a page of your website as: “Cardiology” is different than “coronary artery failure surgery” or “coronary artery failure surgery abroad

Solution: We find all the relevant keyphrases (queries) with which people actually search, per country. On top of that we find:

  • The number of queries per key-phrase
  • Ranking difficulty analysis in Search Engines
  • Who are your actual “business” competitors for these queries
  • What it takes to outrank them or/and show yourself there too

What to do with that: With such info you know how to design your eshop, how to write your content, how to structure all information and how to run your marketing plan.

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You need a solid implementation of all correct Search Engine Ranking actions into your website and plan, along with a way to measure results per month.

This means: “How to measure that strategy progressively works”?

Task on hand: Taking the Medical Tourism research results into tangible, measurable actions.

Solution: We “translate” the research results into a strategy, along with the supervision and input of your marketing team. Our actions include:

  • Goal setting
  • Provision & setup of all tools to track progress
  • Website auditing
  • Content Marketing Plan for Search Ranking
  • Paid Marketing Plan, if needed (i.e. Adwords)
  • Content Creation (when needed)
  • Content Conversion tracking
  • All online content & back-linking detailed actions
  • Search Engine Optimization
  • Per month reporting on progress
  • Website Modifications (if needed)

What that means? It means that you have a clear and transparent overview of all goals and how they are met, in a step-by-step method, where you can adjust them at any phase or even stop them.


You need a way to extend and organize your Medical Tourism department to work in a profitable way.

This means: “How to develop and follow a sustainable and profitable business model.”

Objectives: Receiving Inbound patients for treatment is a success. Some times, success comes with adjustments on the ways you work so far. For such you need professionals with a background on organizing such. We work with the best.

Solution: A range of services suitable and tailor-made for each business, that aims for results. These business services relate to:

  • Marketing & Sales Strategy
  • Budget analysis & financial plan
  • Timetable of actions & KPIs per milestone
  • Services portfolio to maximize your business
  • What does a treatment entails? FAQs for patients
  • Patients’ Journey (Inquiry, Treatment, After Care)
  • Acquiring new patients and repeat treatments
  • How to maximize the existing patients’ turnover?
  • How to effectively manage clinic staff?

Do you need this? We want you to succeed with your goals and extend your business achievements. When the time is right, the above are the key elements to consider.

medical tourism marketing

Trust the Numbers for Medical Tourism Treatments Abroad

Inbound marketing for Medical Travel is a combination of well researched content, search engines authority, website engagement and clear call-for-action methods that leads patients to you rather than you following them!

Evidence on Global Medical Travel

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Medical Tourism Statistics & Facts

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Medical Tourism Reports & Research Papers

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Destinations Ranking & Country Profiles

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Facts & Statistics on Medical Travel

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Health Tourism in the EU

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Frequently asked questions

Do you need Medical Tourism Marketing Services?